du Maurier Signature KS – 20 Pack. The looks of actual package may vary from the picture shown in this page.
Du Maurier is a Canadian brand of cigarettes, produced by Imperial Tobacco Canada, a subsidiary of British American Tobacco. The brand is named after Sir Gerald du Maurier, the noted British actor. The brand is also produced under license by the West Indian Tobacco Company in Trinidad and Tobago.
The brand was launched in the United Kingdom in 1930 after the actor Sir Gerald du Maurier had made requests for “a cigarette less irritating to his throat”. He lent his name to the creation of a cigarette brand, the royalties for which he used to pay down his substantial tax liabilities. The tobacco company which launched the brand, Peter Jackson, was a subsidiary of International Tobacco, which was taken over by Gallaher in 1934. In 1979, the brand passed to British American Tobacco, which had owned the trade mark overseas since they acquired Peter Jackson (Overseas) Ltd. in 1955. The brand became the best-selling cigarette brand in Canada with a market share of 40%, and was also sold in various other countries.